Behind
the Profile.
The Human Behind the Work
Nowadays, Marketing involves more than just being visible; it also involves navigating a rapidly changing digital landscape where positioning, timing, and relevancy determine who is seen. With more than seven years of experience, I've created brand narratives, led teams, and created performance strategies that stand out and draw attention without sacrificing authenticity.
I've worked with a variety of audiences and industries, from managing multi-city events to launching digital identities for brands, public figures, and educators to carrying out real estate campaigns both domestically and abroad. I've managed PR partnerships, obtained media appearances, coached experts, and transformed concepts into quantifiable progress.
My method combines strategic insight with creative thinking. I concentrate on matching a brand's voice with what the digital world rewards—consistency, clarity, and strategic visibility—whether I'm using Canva for design, writing content with purpose, or creating outreach for sites like CEO Times or Insight Success.
Academic Profile.
Chasing Growth.
2014-2017
Sam Higginbottom University of Agriculture, Technology, and Sciences
Bachelor of Commerce (B.com)
Invention Digital Marketing Company
(Remote Present)
Digital Marketing Manager
At Oikoshreem Infratech, I drive high-impact business development initiatives focused on attracting institutional capital, securing premium clients, and delivering exceptional ROI in the competitive real estate sector. My expertise lies in investor-centric deal structuring, data-driven market positioning, and aggressive revenue scaling—turning opportunities into measurable financial success.
Investor-Focused Growth & Market Leadership
• Capital Influx & Investor Acquisition: Identified and secured $15M+ in private equity investments within 12 months through targeted roadshows, institutional pitch decks, and strategic capital partnerships, ensuring a robust pipeline of high-value opportunities.
• Market Intelligence for High-Yield Investments: Conducted granular market analysis across emerging Tier-2 cities, identifying undervalued commercial assets that delivered 22% annualized returns for investors.
• Premium Lead Generation Engine: Deployed AI-driven prospecting tools and elite networking strategies, generating 450+ qualified leads annually with a 35% conversion rate into closed deals.
• Deal Structuring & Exit Optimization: Negotiated and structured $28M in high-value transactions, including bulk residential sales and mixed-use developments, with an average 18-month exit timeline for investors.
• Strategic Alliances for Scalable Growth: Formed 6+ joint ventures with top-tier developers, unlocking $50M+ in off-market inventory and preferential financing terms.
• Revenue Multiplication Frameworks: Designed and executed a scalable sales playbook that boosted quarterly revenue by 42% through optimized capital recycling and dynamic pricing strategies.
Proven Results:
✅ Closed $43M+ in Premium Deals within 18 months, delivering 21% avg. IRR for investors.
✅ Secured 8 Institutional Partnerships, including private equity funds and family offices, expanding access to exclusive deals.
✅ Drove 65% Revenue Growth YoY through high-conversion sales strategies and strategic asset repositioning.
By aligning investor priorities with market opportunities, I don’t just facilitate transactions—I engineer wealth creation channels that deliver consistent, high-margin returns for stakeholders.
Oikoshreem Group (Lucknow) Onsite
Duration: 3 years
Digital Marketing Executive
As Operations Lead (Digital Marketing & Business Development) at Red Carpet Eventra, I orchestrated high-impact event executions while spearheading digital marketing and client acquisition strategies for premium brands. My role blended strategic operations management, data-driven marketing, and elite client relations to deliver flawless events and scalable business growth.
Key Responsibilities & Achievements Operational Leadership & Event Mastery
• Prestigious Event Execution: Directed end-to-end operations for A-list events like the FILMFARE Awards, managing $500K+ budgets, 100+ vendors, and high-profile clientele with 100% on-time, on-budget delivery.
• Process Optimization: Streamlined event workflows using critical path analysis, reducing logistical delays by 30% and boosting team efficiency.
• Client & VIP Relations: Served as primary liaison for celebrities, sponsors, and corporate partners, resolving conflicts proactively and maintaining 98% client satisfaction. Digital Marketing & Revenue Growth
• Targeted Client Acquisition: Generated $250K+ in new business through hyper-focused LinkedIn/Twitter B2B campaigns and international outreach (Dubai, UK markets).
• Brand-Aligned Video Marketing: Produced 200+ high-engagement video assets for social/media platforms, increasing client audience reach by 65%.
• Data-Backed Campaigns: Optimized Google Ads/Just Dial lead funnels, slashing cost-per-acquisition by 22% while doubling inbound inquiries.Strategic Business Expansion• Partnership Development: Secured 15+ premium vendor contracts (catering, AV, talent) with exclusive pricing, improving profit margins by 18%.
• Cross-Functional Leadership: Trained and led 20+ team members across operations, sales, and creative teams to align with company KPIs.
Proven Impact
✅ Delivered 50+ events annually with zero major operational failures, including 8 celebrity weddings and 3 international brand launches.
✅ Grew digital marketing revenue stream by 40% YoY through tailored client packages (social media + video content bundles).
✅ Pioneered the company’s B2B division, contributing to 35% of total annual revenue within 12 months.
By fusing operational precision with growth hacking, I transformed Red Carpet Eventra into a vertically integrated powerhouse—where elite event experiences and scalable digital strategies drive profitability.
Red Carpet Eventra
Duration: 4 years
Operations
(Marketing & BD)
Clients Who Trust
As the driving force behind Invention Digital Marketing Company, I spearhead high-impact, data-driven marketing initiatives that elevate brand visibility, accelerate customer acquisition, and deliver superior returns on investment. My role encompasses strategic oversight of SEO, PPC, Social Media Marketing (SMM & SMO), and Content Marketing, ensuring seamless integration across all digital touchpoints for optimal performance.
Key Responsibilities & Achievements:
• Strategic Campaign Leadership: Architect and execute cutting-edge digital marketing strategies, leveraging AI-driven analytics, automation, and predictive modeling to maximize Return on Ad Spend (ROAS) and minimize client acquisition costs.
• Performance Optimization: Continuously analyze, A/B test, and refine campaigns using advanced data segmentation, attribution modeling, and conversion rate optimization (CRO) techniques to ensure peak efficiency.
• Team Leadership & Mentorship: Direct a high-performing team of 20+ digital marketing professionals, fostering innovation, accountability, and continuous skill development to maintain industry-leading execution.
• Budget & Resource Allocation: Strategically manage multi-platform ad budgets, deploying capital with precision to maximize reach, engagement, and cost-efficiency across Google Ads, Meta, LinkedIn, and programmatic networks.
• Proven Impact: Boosted client social media engagement by 60% in 6 months through hyper-targeted content strategies and influencer collaborations.o Slashed customer acquisition costs by 25% via AI-optimized bidding, audience refinement, and landing page enhancements.
By fusing data science, creative storytelling, and performance marketing, I ensure that Invention Digital Marketing Company doesn’t just compete—it dominates. Every strategy is engineered to scale brands, outmaneuver competitors, and deliver measurable, revenue-driving results.
